PR Log (Press Release) –
Dec 12, 2009 – A now-popular writer took the world by storm in 1997. During this time, the Internet exploded into people’s lives. It provided a way for people to access massive amounts of information and interact with each other in a way that never existed before. People feared this would mean the end of literary innovation and the death of the art of reading. But then the world was reintroduced to the wonder and excitement found between the bindings of a good book. JK Rawling rose to fame from her Harry Potter novels; but her rags-to-riches story captured an entire world. Going from living on poverty subsidies to owning a multi-million dollar franchise within five years was a reality stranger than fiction. Suddenly, books once again became relevant.
People now lined up many hours before a Harry Potter book release to grab the first copy. The Harry Potter franchise focused on a set of school children yet captured the attention of a book-starved world. Instantly, the characters of Harry Potter and his friends became known worldwide. Any large retailer you even now walk into will carry some sort of JK Rawling’s creation: Harry Potter dolls, coloring books, toys, video games, even home décor and furnishings.
The art of reading is truly not dead. But how can you compete with the masses when trying to get that just-released title you’ve been eagerly awaiting? The answer lies with the one thing everyone thought would bring an end to enjoying literature: the Internet.
Online bookstores have exploded in popularity within the past few years. The book market is robust with any kind of option you can imagine. The new Dan Brown book? Available online, multiple shipping and price options. The newest Danielle Steele thriller? Just do a search for its title and you can even pre-order her next work. Stephen King, Nora Roberts, Stephanie Meyer (of Twilight fame), all online, all just a few clicks away.
The other benefits of online book shops are secure merchant transactions, keyword search capability, “share with a friend” options, and even options to send a gift directly to a friend or loved one already pre-wrapped with a note-card and everything.
Waiting in line is over. If you want to pickup a holiday gift for your literary friend, don’t waste your time driving, finding parking, waiting in line, and hope that there’s a copy left for you. Use the power of the Internet to find popular authors, new titles, and the best non-fiction and fiction available today.
Resource:
Find today’s hottest authors and storytellers at www.BookEnchantment.com! With a wide variety of books, graphic novels, and children’s books to choose from, you are bound to find that perfect gift or excellent addition to your library. Visit www.BookEnchantment.comand browse hundreds of titles in any genre you can imagine!
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